The inaugural LAVA Mobile event is just a week away and we wanted to continue with our introduction of the panelists. Joining Moderator Lori Kozlowski is Andy Vogel, Senior Vice President of Digital & Mobile for Tribune Company. In his role, he is responsible for all digital, mobile, branded and converged media executions across the Tribune portfolio that includes 8 major daily newspapers including the Los Angeles Times and Chicago Tribune and 23 broadcast television stations, including WGN America on national cable and KTLA.
Andy is a pioneer in developing revenue strategies for new and emerging businesses. He has held senior level business development, technology marketing and sales positions in the software, Internet, automotive retailing and newspaper industries. He created the first group online sales department for Gannett Company, and ran digital strategy and sales for Journal Communications and the paid subscription website PackerInsider.com (at the time the second largest paid subscriber base after ESPN Insider).
He was general manager of hyper-local media pioneer Backfence.com where he grew multiple city sites with zero marketing spend utilizing early social media and grassroots marketing. He was part of the start-up team at cars.com launching over 100 affiliate sites, and ran business development for Nextron, a Silicon Valley based software developer for the Telco industry. He sits on the North American Board of the Mobile Marketing Association and Chairs its Mobile Publishing Committee, as well as serving on the Board of the IAB’s Mobile Marketing Center of Excellence.
Registration for this event in now open at LAVA Mobile – a Strategic Interest Group of the Los Angeles Venture Association. We’ll be gathering down at the Working Village in Santa Monica next Tuesday evening, 6:30PM for an intimate look at current trends in mobile business models – what works, what doesn’t and what is over the horizon. Won’t you join Andy, Lori and the rest of the panel for a fascinating evening of information and networking?