Category Archives: LSMFT

LSMFT – Mogreet raises another $4.1M

Whats news:  Local multimedia marketing company Mogreet scores a B-Round to bring its funding up to $14M with lead investor Black Diamond joined by prior investors DFJ and Ascend Ventures.  The new funding will be used to develop and launch moShare, a mobile sharing service to join the existing messaging service SoLoMo (Social, Local, Mobile).  Details from the press release here.

The Los Angeles based mobile video marketing company provides tools to create APIs that allows clients to quickly prepare and propagate SMS and multimedia messaging to their customers.   Mogreet counts both F1000 and SMBs among their client base and grew 1000% last year.  Mogreet’s tools make it easy for the client’s customer base to resend client video communication to others via social networks. 

About:  Founded in 2006, Mogreet is the leading mobile messaging platform for the delivery of rich media to mobile devices. The company works with leading marketers in entertainment, media, retail, consumer products, health care and real estate. Currently supported in over 175 countries, Mogreet’s platform can reach 2 billion consumers globally. Mogreet is headquartered in Venice, California.

LSMFT – Local Significant Mobile Focus Today – a look at the local firms making a difference in the mobile ecosystem of southern California.  LAVA Mobile is the Strategic Interest Group focused on ubiquitous computing for the members of the Los Angeles Venture Association and the regional business community.


LSMFT – LivHOME launches tablet based care service for seniors

What’s new:  Los Angeles based at-home care service for seniors, LivHOME, announced the release of tablet app LivIndependa.  The app gives seniors a custom suite of functions – Safety, Control, Engagement – through cloud enabled services.  The app provides a single means for seniors to easily summons assistance, contact care givers, share photos, receive medication reminders, e-mail and internet. 

The application was provided by Independa, a developer of independent living solutions for seniors. 

About:  LivHOME is one of the nation’s largest providers of professionally led at-home care for seniors. The company is dedicated to finding solutions that enable older adults to remain in their homes as long as possible. LivHOME delivers high quality at-home care throughout California as well as Arlington, Va., Atlanta, Austin, Boston, Chicago, Denver, Houston, and Silver Spring, Md. LivHOME franchise locations are available across the U.S.

Independa offers leading technology-enabled independent-living solutions for the elderly. Independa’s best-of-breed Integrated CloudCare services enable organizations and individuals to cost-effectively help the elderly to remain independent longer, safer and more comfortably. The company, which has been featured in Entrepreneur Magazine, provides services including medication and appointment reminders, support for activities of daily living, comprehensive social engagement benefits, and wireless health and safety monitoring.

LSMFT – Local Significant Mobile Focus Today – a look at the local firms making a difference in the mobile ecosystem of southern California.

LSMFT – CitySourced goes to school

Whats news: Los Angeles based civic engagement application designer CitySourced has landed a contract with LAUSD to enable students, parents, faculty to report maintenance problems on campus. One of the biggest school districts with 700 square miles of property and 14,000 buildings, the district gets 300,000 maintenance related calls a year.

The application is tied into the school district’s Maximo asset management software. App users take a photo, the app tags the image with GPS and forwards to the Maximo system where maintenance staff can review the report. More here.

About: CitySourced is a local venture-backed start-up that provides an award-winning  free, simple mobile app for residents to identify civic issues (public safety, quality of life, & environmental issues, etc.) and report them to city hall for quick resolution.  The application is used all over the world for everything from reporting potholes to monitoring election fraud. 

LSMFT – Local Significant Mobile Focus Today – a look at the local firms making a difference in the mobile ecosystem of southern California.

LSMFT: Punchcard Rewards Now Available from Local Merchants

What’s news: Pasadena based and Idealab backed Punchcard announced their retail “Gratitude Marketing” program for local merchants and their frequent customers.  Rewards are available from almost 150,000 local restaurants, retailers, theaters and spas in the southern California area.  Using a smartphone camera, the customer sends a photo of their receipt and earns “punches”.  The punches are then redeemed for cash or other rewards.

Punchcard was started in 2011 by seasoned entrepreneur, Andy Steuer, and is available for both iPhone and Android devices. 

About:  Punchcard is a mobile engagement and loyalty network designed to give merchants an effective way to retain customers while rewarding shoppers for making frequent purchases at their favorite retailers. The Punchcard app is a mobile platform that uses an electronic “punchcard” system that is easy-to-implement and simple to use for shoppers and merchants alike. Merchants get real-time data about their customers’ buying habits, as well as social and other demographic information that allows them to provide their loyal customers with targeted offers and rewards. Punchcard is run by Gigway, Inc., an Idealab company, headquartered in Pasadena and was founded by Andy Steuer in 2011.

LSMFT – Local Significant Mobile Focus Today – a look at the mobile companies that matter in the southern California.

LSMFT – iVision adds MMS to its platform

What’s New: Privately owned, Chatsworth based iVision Mobile, a software and solution provider for mobile marketers has expanded its white label product offerings to include a Inbound Multimedia Messaging Service. iVision’s client list includes notables Coke, Comcast, Miami Heat and DirecTV. Their network delivers over 3.0M messages to opt-in subscribers each month.

The iVision platform enables a variety of outbound marketing efforts like text alerts, coupons, alarms, surveys, contests and payments. The new service allows subscribers to capture/create content to send a MMS messages to a short code that can be forwarded via the iVision gateway to the appropriate receiver (server, address or media library).

About: iVision Mobile provides mobile marketing and communication software for businesses. iVision empowers the nation’s leading mobile marketing companies with private label mobile marketing software, as well as brands across industries including healthcare, automotive, sporting, nightclubs/restaurants, debt collection, advertising agencies and more with innovative mobile solutions.

LSMFT – Local Significant Mobile Focus Today

LSMFT: LiveViewGPS launches tracking device

What:  Wireless location based service product and service provider LiveViewGPS announced the release of its latest tracking device – Live Trac EZ GPS Vehicle Tracker.  The receiver plugs into the On-Board Diagnostic Port (OBD) – a standard data technician interface on vehicles sold after 1996.  Plug in the tracker and you can remotely monitor the car’s location at a 10 second update rate.  The device can be used as part of a fleet tracking service, monitoring vehicle use by teenage drivers or asset management.

Background:  Tracking is accomplished using satellite positioning systems, a digital cellular network and the internet.   Location data is transmitted via a digital cellular network through to LiveViewGPS’ servers where the information can be remotely viewed on any standard browser.

Some of LiveViewGPS personal tracking devices (i.e., PT-8100 and PT-8200) use Qualcomm’s gpsOne GNSS technology (GPS and Glonass), which enhances the ability of the receiver to resolve positions where signals might be weak (e.g. inside a building) or subject to shading/weather, ionospheric distortion or reflection off structures (multipath interference).

About:    Located in Southern California, LiveViewGPS is a Location Based Service Company (LBS). It provides wireless location products and services for businesses, law enforcement and family safety. Its tracking devices include vehicle and fleet-tracking systems, asset trackers, trailer tracking systems, surveillance monitoring tools, people tracking devices and GPS asset protection equipment.

From detailed reports to accurate position updates, its tracking systems to provide clients with effective tracking solutions. Clients include numerous federal, state and local government agencies, Fortune 100 and 500 corporations, as well as numerous privately held companies throughout the United States and abroad.

LSMFT:  Local Significant Mobile Focus Today

LSMFT: textPlus unleashed

JAMDAT alumni Scott Lahman, Zack Norman and Austin Murray started GOGII in 2007 by anticipating the increasing demand for text services on mobile devices.  The trio figured that texting would become increasingly attractive means to connect with people, connect with several or more simultaneously, and consumers would want new ways to use text on mobile devices to communicate.  According to this recent article in the International Business Times – Unlimited Text Applications Could Change Business Model for Wireless Carriers – this last December saw 2.5 billion text messages sent via textPlus – the free iOS and Android app that enables multiple texting services.

GOGII (go-jee) is a mobile communications technology company and creator of the textPlus app. GOGII is a U.S.-based startup backed by venture capital firms Kleiner Perkins Caufield & Byers, Matrix Partners and GRP Partners. GOGII was founded in 2007 by the three founders of JAMDAT Mobile, the leading mobile entertainment publisher that was acquired by Electronic Arts in 2006. The company is committed to the safety, security and privacy of its users.

About textPlus
textPlus brings free group and Community texting to the iPad, iPhone, iPod touch and Android phones through its mobile application, permanent short code, 60611 and real phone numbers. textPlus is carrier and Mobile Marketing Association (MMA) compliant and enables seamless interaction between app users and their friends using regular text messaging (SMS).